CRM strategist, developer, and marketer with over a decade of experience delivering innovative solutions to improve marketing performance. I specialize in crafting data-driven strategies, building interactive email experiences, and optimizing enterprise CRM systems. With a focus on automation and AI-driven personalization, I leverage technology to create scalable, high-impact marketing solutions that drive engagement and results. Beyond my work, I enjoy building apps and bots as a hobby—sometimes to entertain myself, sometimes to amuse my friends.
An open source resource hub and showcase for interactive kinetic HTML emails that push the boundaries of traditional email design. This site serves as both an educational tool for email developers and a playground for innovation, demonstrating real-world use cases, implementation techniques, and cutting-edge concepts.
View Project →Amber Mode is a custom screen theme I designed to reduce blue light exposure and support healthy circadian rhythms. By shifting to warm amber tones, it helps minimize melatonin disruption during evening use while maintaining readability and visual comfort.
View Project →A Raspberry Pi-powered digital art frame that dynamically displays Bitcoin Ordinals, turning blockchain inscriptions into ever-evolving wall decor.
View Project →The @Sam_Hinkie_bot serves as a league information hub and interactive companion for my fantasy basketball league. Built with Python and deployed on Railway, this bot interfaces with Telegram's API to handle commands, mentions, and provide responses to league members.
View Project →A.l.bert is your AI-powered personal data assistant, inspired by Albert Einstein. Log your sleep, diet, activity, mood, and physical features in a simple Telgram chat, while A.l.bert analyzes trends to help you optimize your health. Designed for privacy and customization, this open-source bot lets you self-host and fork the code, so your data stays yours—no third-party apps required.
View Project →Interactive draft prediction platform that turns NFL and NBA drafts into engaging pick-by-pick contests. Players make picks in real-time, earning points based on accuracy, while a live leaderboard tracks confidence pool rankings and results.
View Project →RumbleRaffle.com lets friends create Royal Rumble gambling leagues, randomly assign entrant numbers, and track eliminations in real-time. Built with Next.js, Express.js, and TypeScript, it features automated number distribution and a live event tracker, deployed via Vercel..
View Project →Explore 300,000 years of human dietary evolution through an interactive horizontal scroll where each pixel represents one year, showcasing the transition from natural diets to modern preservative-laden and seed oil-rich foods.
View Project →SFMC playground I've pieced together to share the treasure trove of tips and tools I've unearthed over the years in the Salesforce Marketing Cloud universe.
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